Keep It Oscar
2025
Johannes Leonardo
Oscar MayerI designed and animated a playful endcard for Oscar Mayer’s new brand spots.
Everyone Deserves Nice Things
2025
Johannes Leonardo
Volkswagen TiguanThe new Tiguan brought a new Volkswagen brand identity with it. As we adapted it for the various placements, we shot imagery that leaned on the seemingly expensive qualities of the car.
Optimism is on the Horizon
2025
Johannes Leonardo
Volkswagen ID. Buzz
A beloved bus, a symbol for hope and positivity, was relaunching and our goal was to create a campaign that evoked that metaphor visually. By overcoming the technical challenges of our idea, we shot a series of images and a film that kept the ID. Buzz aligned with the horizon.
Home of Soccer
2025
Johannes Leonardo
Volkswagen x USSF
With COPA America around the corner, we created an identity that redefined what it meant to be a nation that calls the game “soccer”, not “football”.
Unlock
2025
Typeface
Studio Practice
A typeface that draws inspiration from the pattern lock on mobile devices.
An American Love Story
2024
Johannes Leonardo
Volkswagen Brand Campaign
With it being Volkswagen’s first Superbowl spot in a long time, we created a series of social posts that fit the transition from retro to modern.
Pride x USSF x VW
2023
Johannes Leonardo
Volkswagen
While designing a logo for VW x USSF Pride, the design team aimed to steer away from the typical rainbow-washing nature of the month. We ended up creating a logo that complimented the existing design of the Volkswagen logo.
It’s The Little Things
2023
Johannes Leonardo
Volkswagen ID.4
Highlighting the importance of the small decisions that make VW stand out, we created a series of social posts that playfully captured the technology behind the ID.4.